The Audi Revolut F1 Team has announced a new partnership with German brand ic! berlin, naming the company as its Official Eyewear Partner.
The agreement connects two organisations that place emphasis on engineering precision and minimalist design, with ic! berlin known for its distinctive screwless hinge mechanism and focus on durability, flexibility and comfort.
As Official Eyewear Partner, ic! berlin will be present across the team’s trackside environment and off-track activities, bringing a design-led lifestyle element into Audi’s expanding commercial portfolio as it prepares for its Formula 1 debut.
“At Audi Revolut F1 Team, we are building a brand defined by clarity, confidence and a modern design language. ic! berlin shares this mindset, translating engineering expertise into products with a strong, minimalist identity,” said Chief Commercial Officer, Stefano Battistion.
“This partnership goes beyond function; it is about aligning with brands that bring a clear point of view and elevate how our team is represented within the paddock.
“Together, we share a belief that true performance and style come from intelligent design and purposeful innovation.”
The deal continues Audi’s pattern of bringing design-focused and engineering-led brands into its partner mix as it builds both a competitive organisation and a distinctive identity ahead of its arrival on the grid.
Our products are engineered with the same focus on precision, clear design and intelligent detail.
Nicola Zotta
Nicola Zotta, Managing Director of Marcolin, parent company of ic! berlin, said the link with Audi’s F1 programme provides a natural platform for the brand’s design ethos.
“We are thrilled to partner with Audi Revolut F1 Team, who represent a new, highly refined expression of style and design in Formula 1,” he said.
“Our products are engineered with the same focus on precision, clear design and intelligent detail, making it a seamless extension of the team’s design language within the paddock.”
