Can sustainability thrive alongside performance?

How Formula 1 is uniquely placed to prove the power of sustainable technology

About the author

Alice Ashpitel

Alice joined the Mercedes-AMG PETRONAS F1 Team as Head of Sustainability in 2022, developing the team’s industry-leading sustainability strategy and accredited environmental management system. She has overseen flagship decarbonisation projects and represents the team in industry forums like The Climate Pledge and the Sustainable Markets Initiative S30 Next Gen. 

11 November 2025,

9:25AM GMT

Formula 1 has always been a sport synonymous with speed and precision – each team working at the cutting edge to design and build the fastest racing cars in the world. In recent years, we’ve been applying these principles to sustainable innovation, too.  

As the fastest test lab in the world, Formula 1 gives us a unique platform to create technology and solutions that go far beyond the grid. Some may query how sustainability and sport, particularly Formula 1, can ever coexist, but it’s precisely that blend of teamwork, passion and innovation that frames our thinking.  

We’re in the business of sustainable high performance – it’s a mindset that informs decision making from the garage to the boardroom. 

 Alice Ashpitel, Head of Sustainability, Mercedes-AMG PETRONAS F1 Team

The financial discipline hardwired into our sport by the cost cap has pushed us to look for every efficiency and extract maximum performance from every pound spent. In many ways, that mirrors the broader sustainability challenge: doing more with less, without compromise. If we get this right, we don’t just protect the integrity of our sport, we can catalyse change far beyond it.   

As a discipline, sustainability is ‘growing up’; it’s inextricably linked to financial sustainability, to talent and, in our world, to the expectations of our fans.  

That means addressing the largest sources of our emissions – smarter logistics, more sustainable materials and a focus not just on the ways we go racing but how we operate at home in Brackley – and considering how we make these innovations relatable and applicable in a real-world setting.  

Should a team have to choose between a critical aerodynamic upgrade and a sustainability initiative that benefits the entire sport? The simple answer is no. Projects that once felt purely aspirational are now a reality and, importantly, demonstrating operational co-benefits like efficiency gains or supply chain resilience.  

Sustainability must live alongside and be informed by our wider objectives because meeting our net zero targets will require every team member on Lauda Drive to contribute. It’s not just about our footprint – it’s about leveraging our brainprint to create a future for our sport that we can all be proud of.   

We were the first global sports team to invest in sustainable aviation fuel, the first team on the grid to introduce low-carbon freight solutions, running our European season logistics on sustainable fuels, and at the 2025 Azerbaijan Grand Prix, we debuted pioneering bio-based materials on the W16, racing with sustainable carbon fibre composites on technically performant components. 

Of course, there have been and will continue to be trade-offs and tough decisions, but that’s just good business. Our conversations are focused on problem-solving and making the best use of the incredible talent and resources we can draw upon.  

The Merecedes-AMG Petronas F1 Team has been taking its sustainability goals seriously/Mercedes

It’s about operating in a way that helps us deliver against our goals, unlocking value through innovation, data, and technology.  

It’s also about collaboration and an ongoing dialogue across our industry.  The rules that govern us must continue to operate as intended while keeping up with the pace of innovation in sustainability.  

The cost cap is here to stay, and like any regulation, it will continue to evolve in step with the sport it governs and the global context. 

Our sport has always moved at speed and over the last few years its transformation when it comes to sustainable innovation has been staggering – whether that’s the FIA creating exemptions for defined sustainability projects or finding ways to engage our fans in more sustainable practices. 

It’s important to our team and it’s also a powerful signal to send to the world that even though we operate in a highly competitive environment, collective action on decarbonisation is viable.  

We have been able to come together across the grid to knowledge-share and to identify the solutions that we can all benefit from, and we are finding ways for our sport to transition to a low-carbon future without compromising on the things we love and the very reason we exist.  

We are committed to continuing to work with the FIA, Formula One Management, and our fellow teams because if there’s one thing this sport has taught me, it’s that the best results come when we push the limits and look to the changes we can implement beyond our world – together.

About the author

Alice Ashpitel
Alice joined the Mercedes-AMG PETRONAS F1 Team as Head of Sustainability in 2022, developing the team’s industry-leading sustainability strategy and accredited environmental management system. She has overseen flagship decarbonisation projects and represents the team in industry forums like The Climate Pledge and the Sustainable Markets Initiative S30 Next Gen. 

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